Summary

Ultimate Direction

Founded in 1985

Description

Shop Ultimate Direction: Running Gear and Apparel for men and women. Trail Running, Ultrarunning, FKT, Hiking Apparel, Hydration Vests, and Accessories.

Strengths

  • There are no known strengths for Ultimate Direction

Weaknesses

  • Ultimate Direction has a very small market share in their industry
  • Revenue generated per employee is less than the industry average
  • Revenue growth is less than the industry average
  • The number of employees is not growing as fast as the industry average
  • Variance of revenue growth is more than the industry average
  • Since Ultimate Direction was founded, the company has experienced slower revenue growth than the industry average
  • Web traffic rankings are worse than the industry average

Annual Revenue

Ultimate Direction's annual revenue

$951000

Based on Kona Equity data

  • Revenue per employee

    $158500

  • Variance of revenue growth

    0.24

  • Annual revenue growth since founding

    $30837

  • Revenue growth rate from first known quarter to current

    -95.2%

Employee Count

6 employees

  • Employee growth rate from first known quarter to current

    -95.0%

Executives

Morgan Newlon

International Sales Manager

m**@ultimatedirection.com

Brian Onge

Support

b**@ultimatedirection.com

Lance Johnson

Manager, Ultimate Direction Product & Design

l**@ultimatedirection.com

Robert Burrell

Brand Manager

r**@ultimatedirection.com

Molly Brown

Sales Representative & Dealer Service Coordinator

m**@ultimatedirection.com

Monte Skymarathon

Partner

m**@ultimatedirection.com

Suzanne Cannon

Dealer Service Inside Sales Representative

s**@ultimatedirection.com

Justin Simoni

Athlete Ambassador

j**@ultimatedirection.com

Buzz Burrell

Vice President, Brand Ultimate Direction

b**@ultimatedirection.com

Brian Whitfield

Brand Representative

b**@ultimatedirection.com

G Score - 0

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

Web Analysis

  • Rank

    472 K

  • Page views per visitor

    2.0

  • Daily time

    1:52

  • Bounce Rate

    52.8 %

Location

6235 Lookout Rd. Ste. B 
Boulder, CO  80301

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Key Information

  • SIC: 23
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with Ultimate Direction.

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Frequently Asked Questions

Where is Ultimate Direction located?

Ultimate Direction's headquarters are located at 6235 Lookout Rd. Ste. B  Boulder, CO  80301.


What is Ultimate Direction's official website?

Ultimate Direction's official website is ultimatedirection.com


What is Ultimate Direction's revenue?

Ultimate Direction's annual revenue is $951.0 K.


What is Ultimate Direction's SIC code?

Ultimate Direction's SIC: 23


How many employees does Ultimate Direction's have?

Ultimate Direction has 6 employees


What industry does Ultimate Direction belong to?

Ultimate Direction is in the industry of Sporting goods.

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