Summary

The Line

Founded in 1989

Description

The Line Up is a company that specializes in creating custom dance costumes, cheer uniforms, and skating dresses. They offer a wide range of made-to-order styles online, as well as the option to create your own custom apparel. Their products are design...

Strengths

  • The Line has a strong market share in their industry
  • Web traffic rankings are better than the industry average

Weaknesses

  • Revenue generated per employee is less than the industry average
  • Revenue growth is less than the industry average
  • The number of employees is not growing as fast as the industry average
  • Variance of revenue growth is more than the industry average
  • Since The Line was founded, the company has experienced slower revenue growth than the industry average

Annual Revenue

The Line's annual revenue

$6532000

Based on Kona Equity data

  • Revenue per employee

    $272167

  • Variance of revenue growth

    0.22

  • Annual revenue growth since founding

    $171545

  • Revenue growth rate from first known quarter to current

    -25.5%

Employee Count

24 employees

  • Employee growth rate from first known quarter to current

    -21.1%

Executives

Dale Erickson

Senior Vice President

d**@thelineup.com

Cheryl Ebersohl

Director, Quality Assurance & Product

c**@thelineup.com

Jaewook Kwon

Lead of Business Strategy Unit Software Engineer

j**@thelineup.com

Emily Kovenock

Production & Marker Maker Assistant

e**@thelineup.com

Megan Willaert

Director, Customer Service

m**@thelineup.com

Deb Erickson

Owner and Creative Director

d**@thelineup.com

Philipp Blumentrath

Manager, Commercial

p**@thelineup.com

Caroline Albers

Sourcing Specialist

c**@thelineup.com

Manish Sharma

Manish Dedhia Director

m**@thelineup.com

Jennifer Herring

Controller

j**@thelineup.com

Sarah Ramsay

Account Manager, Design & Specialist

s**@thelineup.com

Alexia Vandersnick

Product Designer

a**@thelineup.com

Trista Erickson

Designer

t**@thelineup.com

Andrea Connelly

Account Manager

a**@thelineup.com

Kaeli Stellings

Pre-Production Specialist

k**@thelineup.com

Amy Alderete

Manager, Production

a**@thelineup.com

G Score - 2

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

  • G1 Revenue is greater than the industry median.
  • G7 Website traffic rankings are better than the industry average

Web Analysis

  • Rank

    793 K

  • Page views per visitor

    1.8

  • Daily time

    1:44

  • Bounce Rate

    46.2 %

Location

9625 West 76th St. Ste. 140 140
Eden Prairie, MN  55344

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Key Information

  • SIC: 2711; 271
  • NAICS: 51
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with The Line.

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Frequently Asked Questions

Where is The Line located?

The Line's headquarters are located at 9625 West 76th St. Ste. 140 140 Eden Prairie, MN  55344.


What is The Line's official website?

The Line's official website is thelineup.com


What is The Line's revenue?

The Line's annual revenue is $6.5 M.


What is The Line's SIC code?

The Line's SIC: 2711; 271


What is The Line's NAICS code?

The Line's NAICS: 51.


How many employees does The Line's have?

The Line has 24 employees


What industry does The Line belong to?

The Line is in the industry of Apparel & fashion.

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