Summary

Lite 96.3

Description

WLXT (96.3 FM, "Lite 96.3") is an adult contemporary-formatted radio station that broadcasts with 100,000 watts, covering most of northern Michigan.

Strengths

  • Lite 96.3 has a strong market share in their industry

Weaknesses

  • Revenue generated per employee is less than the industry average
  • Revenue growth is less than the industry average
  • The number of employees is not growing as fast as the industry average
  • Since Lite 96.3 was founded, the company has experienced slower revenue growth than the industry average

Annual Revenue

Lite 96.3's annual revenue

$8503000

Based on Kona Equity data

  • Revenue per employee

    $200000

  • Annual revenue growth since founding

    $177145

  • Revenue growth rate from first known quarter to current

    14.9%

Employee Count

39 employees

  • Employee growth rate from first known quarter to current

    5.4%

Executives

Kay Griffin

No Title Available

k**@lite96.com

G Score - 1

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

  • G1 Revenue is greater than the industry median.

Location

2095 US 131 South 
Petoskey, MI  49770

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Key Information

  • Name: Lite 96.3
  • SIC: 48; 4832
  • NAICS: 5151; 51
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with Lite 96.3.

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Frequently Asked Questions

Where is Lite 96.3 located?

Lite 96.3's headquarters are located at 2095 US 131 South  Petoskey, MI  49770.


What is Lite 96.3's official website?

Lite 96.3's official website is lite96.com


What is Lite 96.3's revenue?

Lite 96.3's annual revenue is $8.5 M.


What is Lite 96.3's SIC code?

Lite 96.3's SIC: 48; 4832


What is Lite 96.3's NAICS code?

Lite 96.3's NAICS: 5151; 51.


How many employees does Lite 96.3's have?

Lite 96.3 has 39 employees

Next step

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