Summary

Initial Outfitters Inc

Founded in 2006

Description

Initial Outfitters has the broadest assortment of personalized items in America. It's like having your own boutique line of personalized jewelry, handbags, home decor, clothing, & gifts. Consultants often earn $40 to $50/hr. We have one of the highe...

Strengths

  • Demonstrating revenue growth that is faster than the industry average
  • The number of employees is growing faster than the industry average

Weaknesses

  • Initial Outfitters Inc has a very small market share in their industry
  • Revenue generated per employee is less than the industry average
  • Variance of revenue growth is more than the industry average
  • Since Initial Outfitters Inc was founded, the company has experienced slower revenue growth than the industry average
  • Web traffic rankings are worse than the industry average
  • Employees are more likely to churn compared to the industry average

Annual Revenue

Initial Outfitters Inc's annual revenue

$7000000

Based on Kona Equity data

  • Revenue per employee

    $233333

  • Variance of revenue growth

    7.78

  • Annual revenue growth since founding

    $388889

  • Revenue growth rate from first known quarter to current

    94.4%

Employee Count

30 employees

  • Employee growth rate from first known quarter to current

    177.8%

  • Current employees on Linkedin

    145

  • Churned employees

    137

  • Churn rate percentage

    94.48%

Executives

Jim Storbeck

Owner

j**@initialoutfitters.com

Ashley Medeiros

Manager, Marketing

a**@initialoutfitters.com

Jennifer Pate

Outfitter Director

j**@initialoutfitters.com

Becca Hogsett-Croft

Independent Consultant

b**@initialoutfitters.com

Susan Durham

Customer Service

s**@initialoutfitters.com

Christy Ennis

Outfitter Director

c**@initialoutfitters.com

Misti Wakefield

Consultant

m**@initialoutfitters.com

Alicia Storbeck

Founder

a**@initialoutfitters.com

Katie Edwards

Outfitter Director

k**@initialoutfitters.com

Betsy Burr

Senior Outfitter

b**@initialoutfitters.com

Cy Montañes

Independent Consultant

c**@initialoutfitters.com

Amy Henderson

Founding Consultant

a**@initialoutfitters.com

Barbara Landreneau

Independent Consultant

b**@initialoutfitters.com

Mandy Prince

Manager, Production

m**@initialoutfitters.com

Kayla Johnson

Project Manager

k**@initialoutfitters.com

Cindy Tovell

Independent Consultant, Outfitter Manager

c**@initialoutfitters.com

Emily Yancey

Outfitter Leader

e**@initialoutfitters.com

G Score - 2

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

  • G3 Revenue growth rate from the first known quarter to current is higher than the industry average.
  • G4 Employee growth rate from the first known quarter to current is higher than the industry average.

Web Analysis

  • Rank

    2.18 M

  • Page views per visitor

    2.0

  • Daily time

    0:37

Location

3325 Skyway Dr. 
Auburn, AL  36830

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Key Information

  • SIC: 50; 509
  • NAICS: 44; 45
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with Initial Outfitters Inc.

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Frequently Asked Questions

Where is Initial Outfitters Inc located?

Initial Outfitters Inc's headquarters are located at 3325 Skyway Dr.  Auburn, AL  36830.


What is Initial Outfitters Inc's official website?

Initial Outfitters Inc's official website is initialoutfitters.com


What is Initial Outfitters Inc's revenue?

Initial Outfitters Inc's annual revenue is $7.0 M.


What is Initial Outfitters Inc's SIC code?

Initial Outfitters Inc's SIC: 50; 509


What is Initial Outfitters Inc's NAICS code?

Initial Outfitters Inc's NAICS: 44; 45.


How many employees does Initial Outfitters Inc's have?

Initial Outfitters Inc has 30 employees


What industry does Initial Outfitters Inc belong to?

Initial Outfitters Inc is in the industry of Retail.

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