The Source

Founded in 1994


The Source is Canada's largest tech retailer, offering a wide range of products including computers, tablets, gaming consoles, TVs, audio equipment, cables, batteries, and smartphones. They carry top brands such as Samsung, PlayStation, Xbox, and Ninte...


  • The Source has a strong market share in their industry
  • Revenue generated per employee is greater than industry average
  • Since The Source was founded, the company has grown faster than the industry average

Annual Revenue

The Source's annual revenue


Based on Kona Equity data

  • Revenue per employee


  • Annual revenue growth since founding


Employee Count

2006 employees


Sandra Perry

President, Unit


Joseph Ottorino

Vice President, Marketing


Derek Correia



David Swanson

Principal Chief Executive Officer


Nancy Tichbon

Vice President, Sales & Customer Experien


Agnes Roter

Vice President, Marketing


Julie Als

Executive Vice President


Bryan Tremblay

Vice President, Operations


Mahammad Sait

Vice President, Operations


Jacqui Lemcke

Vice President, Supply Chain & Logistics


Christopher Berry

Chief Operating Officer Source Inc.


Erika Gonzalez

Managing Director


Phone Source

Principal Chief Executive Officer


G Score - 3

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

  • G1 Revenue is greater than the industry median.
  • G2 Income per employee more than industry average.
  • G6 Annual revenue growth since founding is higher than the industry average.


279 Bayview Dr 
Barrie, ON  L4M 4W5

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Key Information

  • SIC: 50; 506
  • NAICS: 42; 423
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with The Source.

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Frequently Asked Questions

Where is The Source located?

The Source's headquarters are located at 279 Bayview Dr  Barrie, ON  L4M 4W5.

What is The Source's official website?

The Source's official website is

What is The Source's revenue?

The Source's annual revenue is $411.5 M.

What is The Source's SIC code?

The Source's SIC: 50; 506

What is The Source's NAICS code?

The Source's NAICS: 42; 423.

How many employees does The Source's have?

The Source has 2006 employees

What industry does The Source belong to?

The Source is in the industry of Consumer electronics.

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