In January 2003, Parts123 created E-Swap Meet. E-Swap Meet is an Internet marketplace for the Collector Car and Truck hobby containing hundreds of thousands of parts and vehicles for sale. Both businesses and individuals can list an unlimited number of parts and vehicles for sale on the site FREE OF CHARGE. Each part listing can include unlimited descriptive text and up to 4 pictures, and each vehicle listing can include unlimited descriptive text and up to 8 pictures. E-Swap Meet currently contains: New, used, and NOS parts for antique and classic car and truck makes Tens of thousands of new, used, and NOS parts for classic muscle cars Hot Rod and Street Rod parts Engines, transmissions, wheels, grilles, chrome trim and much more!

Strengths

• Parts has a strong market share in their industry
• Demonstrating revenue growth that is faster than the industry average
• The number of employees is growing faster than the industry average
• Revenue growth is more steady than the industry average
• Since Parts was founded, the company has grown faster than the industry average
• Web traffic rankings are better than the industry average

Weaknesses

• Revenue generated per employee is less than the industry average