Summary

Observer

Founded in 1996

Description

The Observer is a community newspaper in Waterloo Region. It is a local weekly newspaper that connects readers to their community. The newspaper provides coverage of news, politics, and local events that uncover the heart of the community. The Observer...

Strengths

  • Revenue growth is more steady than the industry average
  • Since Observer was founded, the company has grown faster than the industry average
  • Web traffic rankings are better than the industry average

Weaknesses

  • Observer has a very small market share in their industry
  • Revenue generated per employee is less than the industry average
  • Revenue growth is less than the industry average
  • The number of employees is not growing as fast as the industry average

Annual Revenue

Observer's annual revenue

$4785000

Based on Kona Equity data

  • Revenue per employee

    $368077

  • Variance of revenue growth

    0.1

  • Annual revenue growth since founding

    $170893

  • Revenue growth rate from first known quarter to current

    -60.7%

Employee Count

13 employees

  • Employee growth rate from first known quarter to current

    -58.8%

Executives

Sean Heeger

Reporter and Photographer

s**@observerxtra.com

Donna Rudy

Sales Manager

d**@observerxtra.com

Steve Kannon

Editor

s**@observerxtra.com

Kelly Christie

Director, Community

k**@observerxtra.com

Cassandra Merlihan

Graphic Designer

c**@observerxtra.com

Joe Merlihan

Publisher

j**@observerxtra.com

Alex Filipe

Reporter and Photographer

a**@observerxtra.com

Justine Fraser

Reporter and Photographer

j**@observerxtra.com

G Score - 3

The G Score is an eight-point scale where firms are given a score of 1 for each of the criteria that they pass. The G score compares a company against the industry median to find those that are healthy and growing.

  • G5 Variance of revenue growth is less than the industry average
  • G6 Annual revenue growth since founding is higher than the industry average.
  • G7 Website traffic rankings are better than the industry average

Web Analysis

  • Rank

    1.55 M

  • Daily time

    2:40

  • Bounce Rate

    60.0 %

Location

20 B Arthur St. N. 
Elmira, Ontario  N3B 1Z9

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Key Information

  • SIC: 2711; 271
  • NAICS: 51
Disclaimer: These numbers are estimates and any other company information is based off our proprietary algorithms and by no means should be accepted as 100% factual. Kona Equity is in no way affiliated with Observer.

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Frequently Asked Questions

Where is Observer located?

Observer's headquarters are located at 20 B Arthur St. N.  Elmira, Ontario  N3B 1Z9.


What is Observer's official website?

Observer's official website is observerxtra.com


What is Observer's revenue?

Observer's annual revenue is $4.8 M.


What is Observer's SIC code?

Observer's SIC: 2711; 271


What is Observer's NAICS code?

Observer's NAICS: 51.


How many employees does Observer's have?

Observer has 13 employees


What industry does Observer belong to?

Observer is in the industry of Publishing.

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